Here at Apisprint, we have to admit we welcome a bit of folly. When we decided to launch a totally natural product on the energy supplement market, made entirely in Italy by a small family-run company, there was a pinch of folly in the undertaking. That is why, when Luca Palla invited us to support him in his crazy project to go from Viareggio to Santa Marinella by SUP, biking and running, we immediately accepted. Luca has dedicated his whole sports career to being in symbiosis with nature and we immediately perceived that he was inspired by the same principles that we were when we founded Apisprint: to put man, sports and nature in a harmonious context. You can read the story about the enterprise here:
http://www.surfcorner.it/2014/10/04/luca-palla-tyrrenian-gladiator/
and here: